Link Power - Part II
Part Two
Continued from the first part of Link Power, after I start linking from different blogs/forums, I start going to a few directories. It's very true that Google doesn't look at directories as being effective anymore, in fact, some low rank directories Google could consider as spam. But there are some very reputable directories that are still out there, and it wouldn't hurt applying your site to them. I just wouldn't spend a lot of time and I never have made them a huge priority. Sure, you have DMOZ and Yahoo directories which will help your sites, but I'm sorry, if I have to pay Yahoo $299 to submit my site, I'm going to bypass it. Unless you have a client (or yourself) that's willing to plunk down that kind of money for one submission - fine. As for me, I'll make up for it by getting a few quality links and call it a day.
Social BookMarking Sites - my favorite backlinking technique. Why? Because I can build links from them very quickly. When it comes to the ones that I like least, it would be Digg and StumbleUpon. I know everybody goes crazy over these two big monsters - but remember - they are NoFollow BM sites. Sure, they are great for temporary traffic, but they won't do squat for you in the SERP's. I stick to DoFollow sites such as DZone, LinkaGoGo, BackFlip, and a lot more. Actually, for every social BM site that I have, on my FireFox browser, there is a button for each of them, so when I want to bookmark a web page, I just hit the button that is related to one of the BM sites, a box pops up - put in a couple sentences about the site you are bookmarking and boom! Your done. Move to the next Social BM button on the browser and repeat.
There is this one BM site I really love, it's called LinkVault.com - I have its button along with the other social BM buttons. I hit LinkVault - three seconds later, it automatically registers it. No logging in, no writing about what the page is, nothing! My absolute favorite right there! Plus, it has a high page rank!
Now we move onto article submission sites. These are very good as well, but a lot more work has to be involved. Again, as usual, make sure you grab high PR and DoFollow submission websites. These would be the likes of GoArticle and EZineArticles. Write an article about your client's site and then submit it to one of these sites. The end of the article should contain a one way link back to the website that you are trying to get a valuable link for. Now here comes the waiting part. EZineArticles, you will have to wait for about a week before someone approves your article. Sometimes, they may not approve the submitted article. They will usually tell you why. One time I submitted an article to Ezine and they didn't accept it. I half to admit - I didn't really put my heart into it, and I just did it to get a quality link. Well, needless to say, my article was rejected. Believe me, your not dealing with dummies here. If they see that you just put some words up in hope of getting a backlink - your going to lose and waste your and their time. Put some effort into the article, submit it, and more than likely, most article submission sites will accept your writing.
Now with GoArticle, it's a little different. Here you can post an article and a backlink and it automatically submits it. I still say, do a good job of writing. You don't want to have your client's website associated with a piece of crap article that you wrote. People do read these articles, so please do a good job.
This is about it for one-way links. It's a lot of hard work, but once you know where to go and what to do, you'll get better and quicker in posting articles, backlinks, and bookmarking your client's websites. Believe me, it will help your site (or client's site) move up in the SERP's.
Visit the next article - Linking And SEO.